# KAIRO Prospect Dossier Rubric v1
# Drop-in for Anthropic Managed Agents outcomes-loop sessions.
# Reference via: rubric: {type: "file", file_id: <uploaded id>}

## Brand Identity
- Brand name used throughout is either the confirmed locked name or the exact phrase "marketing and AI company". No other variations, no invented names.
- No em dashes appear anywhere in the copy. Use commas, periods, semicolons, parentheses, or rewrite.
- All logos referenced were opened and visually confirmed against the prospect's existing mark before use.

## Contact Accuracy
- The phone number in any tel: or sms: link is Anthony's number 361-549-6417, not the prospect's.
- The prospect's address and business category were verified against a live source, not inferred.

## Audience Positioning
- The target audience is named by job title or buying role, not described as "general" or "everyone".
- No pricing figures, service fees, or cost estimates appear anywhere in the deliverable.
- The deliverable references the existing in-person conversation with the prospect, not a cold-discovery framing.

## Audio + Visual Alignment
- If audio is present, the script matches the page copy in tone and substance, no contradictions.
- Audio for prospect-facing artifacts opens with "Hi, this is Anthony's research agent" and stays in agent voice (third-person on Anthony).
- Internal-only audio stays in direct-to-Anthony voice (second person).

## Output Verification
- A completed deliverable file exists at the expected path. A plan or outline alone does not satisfy this criterion.
- The deployment URL resolves and returns HTTP 200 before marking complete.
- All asset paths embedded in the HTML resolve to real files in the deploy bundle.
- Internal artifacts deploy with hub navigation. Prospect-facing artifacts stay standalone.